Co-Founder and Head of Business Development at West meets East
Region Hannover, Germany
"Everything worth doing is worth doing right" (Hunter S. Thompson)
I am looking to achieve this credo in my professional and private life. In my current profession, I established West meets East Business Consultancy to help European consumer brands in the China market.
My passion for the Chinese consumer market has emerged during my master's studies in Business Analytics at the XJTLU in Suzhou which was a great chance to not only learn about data engineering but also experience firsthand Chinese digitization, economy, society, and culture. China was my logical choice for my master's degree after experiencing the Asian countries Japan and India during my Bachelor studies at The Hague University.
My time abroad has led me to have a wide perspective on the world and its possibilities while at the same time it has helped me to realize my priorities. For the future, I will stay engaged in the exchange of culture, ideas, and products between Europe and Asia and hope to contribute towards a peaceful, prosperous, and harmonic global society.
Best regards, Addi
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